// single quotes echo $string = 'This is sample text
'; // single quotes with variable in it echo 'This is sample text with $string
'; // double quotes echo $string = "This is another sample text
"; // double quotes with variable in it echo "This is sample text with $string
"; // with escape characters echo "This isn\"t sample text but original
"; echo 'This isn\'t sample text but it"s original
'; // Heredoc sample $text = <<'. $text .''; // Nowdoc example $text = <<<'EOL' This is not a sample text but original EOL; echo '

'. $text .'

';